Increased personalization is the 2020 key marketing trend

Increased Personalization is the 2020 Key Marketing Trend

In a recent Adweek article top marketing innovators were asked about the hottest trends in the field right now and which one makes them especially excited. Their answer provide a clear understanding on which direction marketing is veering: a fully data-driven, experiential, personalized strategy, with content creators contributing with the most original productions from all …

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