Who’s running the world of mobile payments? Surprise, surprise. It is neither Google nor Apple Pay. The real revolution started with a Frappuccino at Starbucks. As eMarketer reports, 23.4 million consumers use the Starbucks mobile app to pay their coffee right inside the chain’s stores, compared to the 22 million and 11.1 million who adopted Apple and …Continue reading "Who’s Running the World of Mobile Payments? Please, Have a Coffee"
At Caligoo innovation is our mission. We chose to embrace the new paradigm of Edge Computing, where resources are phisically closer to the user in order to deliver contents quickly and effectively. Thanks to this model, we are introducing on the market a number of unique tools, which are designed to trigger valuable actions …Continue reading "Discover New Value in Old Assets with Caligoo’s Indoor Localization Technology"
We are glad to announce that Caligoo’s CEO Giovanni Guerri will be one of the guest speakers at The Future Mall conference in Milan on Friday, October 14th, 2016. Guerri will contribute to the event by discussing the need for new access network infrastructures to keep up with digital change. Hosted by the “Leonardo Da …Continue reading "Caligoo Joins the 2016 Future Mall Conference in Milan"
In Japan sales clerks bow when customers walk in a store. In the U.S., shopping meant building as many stores as possible, stocking aisles with up to 100,000 SKU’s and kludgy experiments with kiosks and self checkout. By the mid 2000’s retailers became wedged between the on-line and off-line worlds. The chains were in …Continue reading "Something Smells Foul in Retail"